Sustainability

Green Practices at the Sony Open in Hawaii!

Sustainability has marked the Sony Open in Hawaii since 1999 when Sony became event sponsor for tournament charity host, Friends of Hawaii Charities, Inc. What differences have sustainability initiatives made at the Sony Open?   In May 2016 the Sony Open in Hawaii was honored with a Green Award by the Hawaii State Energy Office! Read more about the Green Award. As a community-wide, charity event, the tournament galvanizes public and private sector volunteerism around green practices on multiple levels--recycling, reuse of materials, and donating excess products. At the 2009 Sony Open in Hawaii, the Greenside Lanai, a hospitality venue designed by Group 70 International and built completely of recycled materials by Swinerton Builders, was featured. In 2015, Sony Electronics, Inc. reinvigorated the tournament’s sustainability initiative to reduce waste, increase recycling and engage community stakeholders as part of initiatives towards its Road to Zero plan of achieving a zero environmental footprint. Event visitors and participants are encouraged to use trolley or public transportation, car-pool or purchase carbon footprint ofset credits from their air carriers to minimize environmental impact. Other green practices at the Sony Open in Hawaii are highlighted below. 

LET’S RECYCLE RIGHT! Sony and Friends of Hawaii Charities partnered with Recycle Across America, applying standardized labels for trash and mixed recycling bins to make it easy for tournament attendees to recycle responsibly, and recycle more. Nearly 6,000 pounds of glass, cans and bottles were recycled at the 2015 tournament, significantly more than the year prior. Sony also donated 1,000 standarized waste labels to K-12 schools on Oahu. 2016 Spectator Village has become “styrofoam free.” Vendor containers are recyclable and tournament waste bins are well-labeled, segregated and strategically located. This tournament program also refects “green” efforts. It is printed in Hawaii on FSC® certifed paper that contains a minimum of 10% post-consumer recycled content and is elemental chlorine free (ECF) and of archival quality.

POWERED BY SOLAR. Innovative Sony products displayed at the 2015 Sony Open in Hawaii were powered with Blue Planet Research’s renewable energy system. This sustainability-oriented system utilized solar panels coupled with a battery management unit and Sony’s 1.2kWh olivine-type lithium ion battery modules, showcasing for attendees how residential and commercial buildings can use renewable energy to operate of-the-grid.

RESPONSIBLE RECYCLING WITH SONY. In 2014, Sony’s Take Back Recycling event at Honolulu Aloha Stadium parking facility collected over 8,000 pounds of electronic waste for responsible recycling. Building on the success, recycling events took place in December at Kapolei High School and Radford
High School in partnership with Keep Hawaii Beautiful and Waste Management.

Learn more about the tournament’s sustainability initiative by reading the post-event report at www.sony.net/eco.